Article Marketing for Clickbank Sales
Most newbies start off their Affiliate marketing careers by doing lots of article marketing. Most give up because they’re not seeing immediate results from their efforts. However, after 585 articles on Ezinearticles.com, I’ve realized that article marketing is only the beginning of your article marketing, not the end.
What do I mean by this?
Well, there is a popular method out there called BUM marketing, where you write a whole bunch of articles daily to get lots of traffic. This traffic is usually very short-lived, with an article only providing you traffic for 3-4 days (at most).
Hence, setting goals such as “20 articles per day” is pointless if your goal is to make money only through article marketing. Why not instead focus on article marketing only in the beginning of your careers, as a jump-off point for creating a flagship blog – earning a steady revenue over time, like this:
Most of my income now is passive income. Even though I have not yet achieved the level of income that I want to (around 5 grand per month), I’m steadily getting there. But the best feeling is waking up and seeing sales come through.
Also love it when I get lots of sales without working for the entire day, such as the weekends. This is what every Internet Marketer is after: passive income. It all ties into our pursuit of absolute financial freedom.
Anyways, lets get back to Article marking. Here’s what article marketing SHOULD be used for:
Get Traffic for the LONG Term
My top performing article gets around 100 hits per month. And with a 15.1% click through rate, I’m getting around 15 hits from that article per month. That’s pretty good for an ezine article.
I suspect most people’s articles perform at a much lower level than that. But think about it this way, if you can get one article to send you 15 article per month, and you have 500 articles published, you’re getting 7,500 hits per month JUST from article marketing.
Now, frankly speaking, I’ve made the same mistake when I was a newbie – in terms of writing a whole bunch of crappy articles really fast. Some of them did help me get sales, but most stopped working for me after 3 days.
I’m currently not posting any new articles on Ezinearticles.com. But when I do, I’ll be sure to go back and look at my top performing articles and duplicate them. If I can write just 10 top performing articles, that’s 150 hits extra just from Ezinearticles.com.
BOOST your Reputation
Ezinearticles.com works hard to maintain a good reputation on their site. They’ve recently been cracking down on affiliate marketing because of all these newbie affiliates writing dumb articles.
So, your job should be write super high quality articles, and send it back to your blog. You can marketing to visitors on your blog as much as you want, but in your Ezine article, make sure that you are writing 100% quality content.
You will position yourself as an expert in no time, and hence be able to see higher conversions for your products from individuals coming form your Ezine articles.
BUILD Links
At the bottom of each of my article, in my Authors Resource Box, I write the following:
You have permission to publish this article in your web sites, ezines or electronic publication, as long as the piece is used in its entirety including the resource box, all hyperlinks (HTML clickable) and references and copyright info
So if someone is doing research for an article on their blog and comes across your site. They’ll be obliged to either link back to your blog, to the ezine article, or might even decide to reprint your material.
But you need to tell people this. You can’t just assume that just because you’ve written an article, people will start linking to you. You know what happens when you assume.
Bottom line is this: WRITE HIGH QUALITY ARTICLES AND FOCUS ON LONG TERM RESULTS
Analyzing an Ezine Article
Now lets go back to that Ezine article and see why it’s such a great article and what steps you should take to write high quality content. You can also implement these tips in your blog articles.
The article we’ll be analyzing is titled “Interval Training You can Perform at Home.” I wrote this article about 11 months ago, and it’s still performing really good. Look at the traffic it’s getting:
June isn’t over yet, so it’s safe to say that the article is getting 100 hits per month, at least. Here are the search terms it gets traffic for:
So as you can see, I’ve used a long tail keyword to construct my title and topic for the article. The long tailis a socio-statistical theory that suggests that the collective sales of products in low demand can exceed that of popular products and bestsellers.
In other words, focusing on low-search, specifically targeted keywords will yield higher results instead of constantly going after more popular keywords (especially when you’re just starting out).
So, instead of “Interval Training” I chose “Interval Training at Home.” I can also do Interval Training for Women, Interval Training for Obese People, or Interval Training for Athletes.
How do you find long-tail keywords?
Simple, use the same exact SEO techniques I wrote about in my free manual. Once you’ve found which primary Keywords you want to target, start creating 3-5 word phrases that increase the specificity.
For example, lets say I wanted to write about Big Biceps. Big Biceps is a tough keyword to target. So what do you we do? We start thinking of things that people would search about using those two words.
Here’s a few I though of off the top of my head:
- Big Biceps Workout without Weights
- Big Biceps Workout you can Do at Home
- Top 10 Exercises for Big Biceps
- How to Get Big Biceps Fast
The BOLD portions are the keywords people would most likely search for. You can also put in BIG BICEPS into Google and see what suggestions they give you. Here are the results I got:
Using this feature, you can come up with a whole slew of article titles fairly easily. For example:
- Get Big Biceps and Triceps at Home
- Big Biceps Routine for the Gym
- Big Biceps Workout for Women
I’ve been using this technique, along with looking at my Google Analytics data to boost traffic. I’m doing ok. I’ve increased my traffic by 7% so far, so my income might match or slightly increase from last month.
I will give you the full update when ready.
One Last Thing: Keyword Density
Ezinearticles.com limits how many times you can mention a keyword in your post. However, lets look at how many times I’ve used a particular keyword in that article:
- Interval Training – 4 times
- Intervals – 3 times
- Interval Workout – 1 time
- Interval – 1 time
So you don’t need to go crazy and put your keyword all over the place, but you should use them frequently. Try to make the article flow well. Get someone to check it for you if you need to.
Hope this little tutorial helps. For more clickbank marketing tips, grab a free copy of my 2 Grand per Month Clickbank Formula.
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