How to Get Started with PPC Marketing

I been getting a few questions through the Digital Point Clickbank forum. Here’s one that came in this morning:

Just wondering, are you making good money with adwords ppc ? you mentioned you made 1 sale. Is that good? May I know how do you choose your keyword and any tips for adword

Here was my response:

Not that difficult ****. People make a big deal out of nothing.

All I do is go to the google keyword tool, put in a keyword that relates to my product, then grab all the 50-200 keywords that they suggest and put it into my list.

I make a few ad groups and see what happens. Start with 10 and every day, slowly get rid of the worst performing one untilyou’re left with just 3.

This is when you start testing out the actual ads.

Also, make sure you use the demographic feature. I cut down on the number of countries I was targeting to 13 because that is where i recieved my sales from.

I also made sure that only people between the ages of 25 – 50 clicked on my ads. No one else has money.

The sale I made was good, becuase I only spend $2. I’ve made mistakes and spent $20 to make one sale for a product that gives me $20 commissions. I’ve either broke evven or lost money.

This time, I sold a product that give me $8.90 commssion, so my profit was $7.90. Don’t always go for the high paying products.

Hope this helps.