How to Write Amazing Ezine Articles.

So I published a whole bunch of articles on Ezine yesterday, July 3rd. I woke up this morning and notice that one of them had 26 click backs to my site. I usually get around 4-6 hits back to my site. I’m sure that’s the average for most people.

I’ve been getting really high click backs lately, at least 10 for most articles. I noticed a few very important things:

- The title needs to be simple, with the keyword as the base of the title. Don’t make anything too flashy, or too common. If there’s 4000 other articles with the same title, chances are your article won’t rank too well.

- The body needs to be personalized. Don’t regurgitate the same BS as every other article. Don’t give out too much information either. The one’s that that have a higher click rate focus more on results and benefits than actual advice.

- Make sure you have a call to action. Just don’t say, “To find out more, click here.” Say something like, “Now it’s time to reveal to you guys how I achieved some great results…”

I’m sure these pointers are nothing new, but I noticed a ton of questions about Ezine articles, so I’d thought I’d share these quick tips.

Here’s the truth though – despite the great traffic I’m getting from ezine, not many have converted, especially with the particular article I’m talking about with 20 something click backs within a few hours.

This could mean that my landing pages suck, or that ezine articles just don’t work as well as email marketing. At the end of the day, it’s the people that trust you, who’ll buy from you.

One thing I have achieved though. Remember I said I couldn’t get sales Monday thru Thursday? Well, I’ve gotten at least one sale each day this week except Wednesday. So at least that’s a good thing.

UPDATE: I just spent yesterday changing the link back to ALL of my ezine articles (all 90 of them) to point straight to my opt-in page. At this point, I’m convinced that the Ezine to Landing Page concept of “bum marketing” is not my time. So far, I’ve made ONE sale from bum marketing. All others come from my email list.

So the goal is to get 100 sign ups per day to my opt in list. That’s 100 potential customers DAILY. If I get around 10-20 (lets say, 15 per day) sign ups right now. That’s 105 per week. I get around 5-10 sales (lets say, 7 sales) per week

105 sign ups per week = 7 sales per week
105 sign ups PER DAY = 7 sales PER DAY

Most of my sign ups were coming from PPC, so I’m guessing ezine articles will have more qualified leads. I think this is the fast track method to seeing double zero daily commissions.