Staying Creative to Develop Incredible Content

Blogging is an incredibly creative endeavor. The marketing side of it is pretty simple: find keywords to target and write content around them.

The writing content is probably the most difficult aspect about blogging, because frankly, you have to create A LOT of content.

I currently have 1,025 published articles on my site. That’s a lot of content, which took a lot of time to develop.

So how do you continue to develop high quality content while keeping things fresh, relative, and creative?

Here’s the thing I’ve realized about creativity: I’m rarely ever creative when I try to be. This is why for the past few weeks I’ve been trying to “deload.”

To essentially work less, and be more active. I get my ideas when I’m working out, with my friends, or talking on the phone.

I also sometimes get ideas when I’m just sitting and watching TV or reading a book. So sometimes sitting in front of a computer all day is not a practical approach to blogging.

When an idea comes to my head, I try to make something of it right away. I either go to my computer and start working on it, or write it down.

That is why my working hours are so erratic. Some days I don’t even work. Other day’s I’ll work up to 5 hours!

Its all about how creative I am that day. Some days you just don’t have any mental energy to get the job done.

And that’s perfectly fine.

One of the biggest reasons I chose to become a Professional Blogger is so that I would be able to choose my own hours and work on my own terms.

However, at some point, especially if you’re a beginner (and most people reading this blog are not beginners) you need get your hands dirty and focus.

Focus is extremely important. Once you have those ideas in front of you, it takes discipline to turn those ideas into content that users can consume.

Realize that blogging is based on a consumption model, and if there is not enough content for users to consume, they will not return to your blog.

How do You Focus?

The key to focus is to get rid of distractions. Shut off your phone. Lock your door. X out of your Facebook page.

If possible, turn off the internet. Now, I work online using Google Docs. But when I’m working on an article, nothing else comes into my mind.

It’s all about starting and finishing. I don’t get up (unless I have to use the bathroom really badly), until I am complete with my work.

The article may take 20 minutes or 2 hours to complete. It depends on the subject matter. But I do not get up half way unless I absolutely have to.

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